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Data Science Manager, Marketing Mix Model

FanDuel

FanDuel

Marketing & Communications, Data Science
Los Angeles, CA, USA
Posted on Thursday, December 21, 2023

ABOUT FANDUEL

FanDuel Group (“FanDuel") is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media.

FanDuel has a presence across all 50 states with approximately 17 million customers and 28 retail locations. FanDuel is based in New York with offices in New Jersey, Georgia, California, Oregon, Canada and Scotland.

Its networks FanDuel TV and FanDuel+ are broadly distributed on linear cable television and through its relationships with leading direct-to-consumer over-the-top platforms.

FanDuel is a subsidiary of Flutter Entertainment plc, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and a constituent of the FTSE 100 index of the London Stock Exchange.

THE ROSTER

At FanDuel, we give fans a new and innovative way to interact with their favorite games, sports and teams. We’re dedicated to building a winning team and we pride ourselves on being able to make every moment mean more, especially when it comes to your career. So, what does “winning” look like at FanDuel? It’s recognition for your hard-earned results, a culture that brings out your best work—and a roster full of talented coworkers. Make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From creatives professionals to cutting edge technology innovators, FanDuel offers a wide range of career opportunities, best in class benefits, and the tools to explore and grow into your best selves. At FanDuel, our principle of “We Are One Team” runs through all our offices across the globe, and you can expect to be a part of an exciting company with many opportunities to grow and be successful.

THE POSITION
Our roster has an opening with your name on it

FanDuel is looking for a data science manager to lead the team developing and evolving our internal Marketing Mix Model. You will help manage the roadmap and evolve our current model to help deliver actionable insights driving business KPIs. You will manage a group of data scientists and analysts to continually evolve the various tools, models, and data visualizations, in order to drive better decision making in our marketing team.

THE GAME PLAN
Everyone on our team has a part to play

  • Lead the Marketing Mix Model team to ensure models and outputs are evolving with our business
  • Optimize, scale and improve the existing MMM to increase relevance and actionability of the results provided
  • Work with the MMM team to produce specific insights around the impact of past and future media investment
  • Help create, modify and evolve timeseries models and forecast to quantify the real word impact of marketing tactics on commercial KPIs
  • Lead projects from start to finish, maintain a roadmap, set proper expectations, and communicate timely and adequately with the marketing stakeholders, while also managing internal partners on data delivery and process improvements
  • Improve and strengthen existing data pipelines, while also scaling and building out pipelines for future marketing data sources
  • Create and maintain automated reporting processes for visibility and self-service for marketing and group-wide teams
  • Own presentations to senior stakeholders, focusing on results and impactful actionable insights, adjusting the communication style to the audience

THE STATS
What we're looking for in our next teammate

  • 5+ years of experience in Data Science (hands-on experience with MMMs strongly recommended)
  • Bachelor's Degree in a highly numerate major (Math, Stats, Econ, etc.) or relevant experience in data and/or business analysis
  • Hands on experience working with MMMs with an understanding of the technical elements required in building and maintaining forecasts and advanced models preferred
  • Experience using simulations for scenario analysis and recommendations
  • Experience delivering model result to business users and have recommendation implemented
  • Proficiency in SQL and Python or R required
  • Can write production level code, understand principles of programming preferred
  • Experience with techstacks such as MLFlow, Spark, Databricks, Sagemaker preferred
  • Experience working in groups and being part of smaller intra year projects
  • Interest in Sports and/or Sports Gaming preferred

PLAYER BENEFITS
We treat our team right

From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give. Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting and fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship and professional development resources to help you refine your game
  • Be well, save well and live well - with FanDuel Total Rewards your benefits are one highlight reel after another

FanDuel is an equal opportunities employer and we believe, as one of our principal states, “We Are One Team!” We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, Veteran status, or another other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included. We want our team to include diverse individuals because diversity of thought, diversity of perspectives, and diversity of experiences leads to better performance. Having a diverse and inclusive workforce is a core value that we believe makes FanDuel stronger and more competitive as One Team!

The applicable salary range for this position is $135,000 - $180,000, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation.

This role includes flexible time off (including unlimited paid time off for full-time employees) and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

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